Corporate Film Making is a mixture of art and science. The realm of corporate film making is a highly esoteric arena. A film maker cannot become a corporate film maker without prior specialized experience and skill set.
Below are the steps to become a Corporate Film Maker.
1-Get a Bachelor’s Degree
While there are no educational prerequisites for film making, a specialized degree in Filmmaking and television will be an added advantage and will give you a head start. It will also help you to build networks in the film industry. In bachelors degree you will learn about various skills in filmmaking like script writing, sound and music, editing and camera work. It’s a great place to practically experiment with various short filmmaking styles.
2-Gain Internships in Video Production Company
Internships are the best way to gain hands on experience. You can do internships with video production houses which exclusively work in the corporate domain. Get to know the difference between filmmakers and corporate film makers. During internship you will gain insight on corporate film making and video production and will also acquire a new perspective about corporate filmmaking as a career.
3-Work with a Video Production Company
This is the stepping stone in your career. Based on your projects and internships you can work with a video production company or an independent corporate film maker.
Who is a Corporate Film Maker?
A Corporate Film Maker is a person who makes introductory, promotional and recruiting videos or films for corporate world and government agencies. The task of corporate film makers is a very challenging one because in mere 2-10 mins videos, the story and the promotional message for the customer has to be compressed and included in a very lucid way.
How do Corporate Film Makers work ?
Venturing into the corporate and commercial video world sounds an exciting career option but the role is a challenging one. The core responsibility of bringing life to ideas and vision for the brand lies in the hands of an experienced corporate filmmaker. Thus they are required to use their best skills behind the camera to deliver the brand’s message aptly and precisely to the world. Apart from direction, corporate film makers or producers oversee every aspect of the film. Right from working on pre production tasks all the way to handling post production tasks, they pay attention to the smallest detail. The genesis of the film takes place after selecting the right script according to the corporate film requirements. And then comes selecting the location and background for the corporate shoot.
Right from simple interviews to in-house training to a brand’s promotional videos, corporate filmmakers introduce a company or individual to the Internet audience in the most captivating manner. All these skills are not easy to master and require a lot of patience and relevant experience.
Almost in all metros and A grade cities there are production houses specializing in corporate film making. During your job tenure, you can build the skills necessary for corporate filmmaking and gradually you can make a successful break into the film industry working on your own.
In this digital age, companies and agencies often use films and videos to express themselves. The scope for corporate film making is immense. From large industrial groups to start ups, everyone is taking the help of media and films to increase their reach to the world. As a corporate filmmaker you will get to work with many exciting corporate projects where you might inspire new ideas for brand promotion.
